Relationship Manager career path: from assistant to head of relationship management

Each step up the relationship management ladder in banking, from assistant relationship manager through relationship manager and senior relationship manager to desk head, market head and head of relationship management: what changes in the job, the gap to close, how to show it on your CV and in interviews, and a plan.

Contents
  1. The ladder at a glance
  2. From assistant to senior relationship manager
  3. Desk head, market head and head of relationship management
  4. Your CV for the next step
  5. Key takeaways
  6. Frequently asked questions
  7. More on the relationship manager role

The ladder at a glance

StepWhat you are measured on nextTypical time
Assistant relationship manager to relationship managerClients of your own2 to 3 years
Relationship manager to senior relationship managerThe largest and most complex clients3 to 5 years
Senior relationship manager to desk headA team and its book2 to 4 years
Desk head to market headSeveral desks for one market or regionSeveral years
Market head to head of relationship managementAll client teams of the bankWhen a bank asks

Two roads run beside this one. Setting and checking the rules that client teams follow, up to chief compliance officer, is on the compliance officer career paths. Investing the money of clients who choose a mandate, up to chief investment officer, is on the portfolio manager career paths.

From assistant to senior relationship manager

Assistant relationship manager to relationship manager

What changes: you take over clients of your own instead of preparing meetings and files for a senior colleague.

The gap: advice that suitsUnderstand a client's whole financial picture and bring the bank's investment and planning services to it., clean client filesCollect and update what the bank must know about each client and their money before and during the relationship. and the confidence to lead a meeting.

On the CV and in interviews: the reviews you prepared and the clients who asked for you. Expect a client role play.

Plan (1 to 2 years): lead parts of client meetings; own the files of a small group; pass the adviser exams your country asks for.

Relationship manager to senior relationship manager

What changes: larger and more complex clients, such as entrepreneurs, families with several generations or international companies.

The gap: corporate and family needsKnow the loans, payments, trade finance and treasury services a bank offers companies., lendingPrepare credit requests with the client's numbers so the credit team can decide quickly., a referral networkWin new clients through referrals and networks, and grow what existing clients do with the bank. and specialists brought in at the right moment.

On the CV and in interviews: your book, how it grew and how its files held up to review.

Plan (2 to 4 years): take on a complex client; build a referral network; work with planners and credit on one large need.

Desk head, market head and head of relationship management

Senior relationship manager to desk head

What changes: you lead a desk of relationship managers and answer for its clients, files and new business, often while keeping some clients yourself.

The gap: coaching, reviewing others' advice and files, and planning new business with the team.

On the CV and in interviews: the desk, its growth and the quality of its files.

Plan (2 to 3 years): coach an assistant; review the desk's files with compliance; set the desk's plan for new clients.

Desk head to market head

What changes: you run several desks for one market or region, with their targets, people and rules.

The gap: a market's rules and risks, hiring desk heads, and the bank's products and pricing.

On the CV and in interviews: the market's results over years and the teams you built.

Plan (several years): lead two desks; own a market's plan; work with legal on its rules.

Market head to head of relationship management

What changes: you answer for all client teams of the bank or business line, its service model and its standards.

The gap: strategy, the board, supervisors' expectations and the bank's reputation with clients.

On the CV and in interviews: growth with clean files and satisfied clients across markets.

Plan (when a bank asks): set the service model; lead the market heads; develop the next leaders.

Titles differ: some banks say team head or group head for a desk head, and corporate banks say head of corporate clients. Read the size of the team and the client segment in the ad, not only the title.

Your CV for the next step

Moving up in relationship management shows on a CV as larger and more complex clients, then as a team whose clients stay and whose files hold up. Three rules:

  1. Name the segment and the market. Affluent, high net worth, entrepreneurs, companies, countries.
  2. Speak the next level's language. Assistant ads say "client files", "meeting preparation", "KYC"; relationship manager ads say "client book", "advice", "acquisition"; desk head ads say "team", "desk", "business plan".
  3. Tie an outcome to every line. Clients kept, new clients won, files clean at review.
SkillWeak lineStrong line, with proof
BookUnderstand a client's whole financial picture and bring the bank's investment and planning services to it.Managed a client book.Looked after a book of entrepreneurs and families and grew it mainly through referrals.
QualityCollect and update what the bank must know about each client and their money before and during the relationship.Ensured file quality.Led the desk's file review so every client record passed the bank's yearly check.
TeamLed relationship managers.Led a desk of five relationship managers and two assistants.
GrowthWin new clients through referrals and networks, and grow what existing clients do with the bank.Grew the business.Set the desk's plan for new clients with partner networks and reached it two years running.

Key takeaways

  • The ladder runs assistant relationship manager, relationship manager, senior relationship manager, desk head, market head, then head of relationship management.
  • Each step adds larger clients, then a team, then a market.
  • The compliance officer and portfolio manager ladders run beside this one; their pages are linked above.
  • Clients who stay and files that hold up count for more than one large new client.
  • From desk head upward, the team and its standards are the job.

Frequently asked questions

What comes after relationship manager?
Senior relationship manager with the largest clients, then desk head with a team.
Can an assistant relationship manager move up quickly?
Often; assistants whose files are clean and whom clients ask for move fastest.
Do I have to manage people to move up?
Not at first; senior relationship managers keep large books alone. The desk head step brings a team.
Is head of relationship management the usual top step?
It is one of them; some banks call it head of private banking or of corporate clients.
What should my CV show for a desk head role?
Your book, its growth and file quality, and any people you have coached.